The magazine

Undercar Review is an independent automotive trade magazine serving brake, clutch, steering, suspension, tyre, exhaust and undercar service specialists plus their suppliers in Australia and New Zealand.

Undercar Review was launched in 2002 by incorporating Exhaust & Undercar and Brake & Suspension magazines into a single publication and circulating it to what was previously the readership of both magazines plus other additions, such as tyre outlets.

Exhaust & Undercar was first published in 1984 and was Australia’s only trade publication targeting exhaust specialists and the growing number of undercar outlets that also supply and fit exhaust systems.

Brake & Suspension was Australia’s only trade publication targeting brake, clutch, steering and suspension specialists and was launched in 1989 to provide additional coverage of undercar services. 

 

Advertising

Undercar Review is printed in four-colour format to provide a complete range of colour and size options for advertisers. Targeted advertising features with bonus editorial are included in each issue to cover the needs of specialist advertisers wishing to hone in on a particular market. Attractive discounts for multiple insertion bookings can be spread over the year and in-house production of ads is available if required.

 

Editorial

Unique editorial covering industry topics, news, new products, service equipment and technical subjects attracts wide readership by shop owners, managers, sales and service personnel.

 

The industry

Automotive servicing has developed over the years into a number of specialised areas and those involved in servicing components under the car such as exhaust, brake, clutch, driveshaft, steering, suspension, tyres and wheels have grown into an industry group that is now commonly referred to as ‘Undercar’.

AutoMedia is the only Australian trade magazine publisher with the primary objective of reporting exclusively on all facets of specialist undercar servicing.

    

Readership

Undercar Review has extensive coverage nationally across Australia and New Zealand. The magazine has a targeted readership and mailing list and is circulated directly to each industry subscriber five times per year. Estimated total readership is around 11,500 per issue and Undercar Review is the official magazine of the Exhaust Systems Professional Association (ESPA).

 

The Publisher

Undercar Review magazine is published by AutoMedia Pty. Limited, which is based in Wollongong NSW. AutoMedia is a privately owned independent company and, besides publishing, it is involved in an array of media services plus conference organising and trade exhibitions.

 

 

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